#77: How I’ve Used Recipes To Grow My Health Coaching Business

Food (especially delicious, beautiful food) can really open up a conversation about how to eat well. BUT there are some major pitfalls to avoid when creating and sharing recipes. In this episode, Michelle and Ashley Sauvé from That Clean Life brainstorm different ways to use recipes in your business. Michelle will tell you all about the many ways she’s done it so you have an arsenal of tools to grow your business

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Transcript

Michelle:             Alrighty, hello health coaches! I don’t know if you guys are like me, but I love to cook. I am always in the kitchen. I love experimenting with recipes. So of course with my clients, I always want to share great recipe ideas and get them in the kitchen too. And on my blog, I don’t know if you guys have ever checked out my blog, but I have been blogging for like many, many years and the recipes that I post are always some of my most popular blog posts because yeah, it’s food. People love food, especially when it’s delicious and it’s beautiful and if it’s chocolate, all the better. And I think that this stuff can really open up a conversation around how we, how we feed ourselves. Well, how like, yes, this is chocolate, but did you know it’s Cacao instead of whatever, it’s not a Hershey bar.

Michelle:             It’s a something much better than that. You know, we can really start opening up those conversations when we use food as like the way in. However, I have found that there are some major pitfalls to avoid when you are creating recipes when you’re sharing recipes. So today we’re going to be speaking with Ashley from That Clean Life and we’re going to brainstorm like lots of different ways that you can use recipes in your business. I’ll tell you all about the different ways that I’ve done it. So you will have hopefully walking away from this episode and Arsenal of ideas of tools that you can use, whether you are growing your mailing list from scratch or trying to double your mailing list this year, or simply want to cultivate a deeper relationship with your current paying clients.

Michelle:             Before we do that, I need to say hello and give like a virtual high five to this listener who left a five star review on iTunes. This came from TayWhat, Who titled Her Review The mentor we need and she wrote this podcast has been an incredible asset to my health coaching career. Michelle tackles real questions with clear, thoughtful, and informative answers. She’s been a huge motivator for me to turn my health coaching thing into a viable business. Yeah. You know what that term resonated with me so deeply because I hear that a lot. We’re kind of just considering health coaching, this little thing that we do either because we’re too scared to commit in a real way or because no matter what we do, we’re just not earning the income that we want. So we feel weird calling it a job or a career or you know, and we have a thing, let’s be honest, it’s just a thing. We don’t really have to take it seriously. We don’t have any skin in the game. Other people are less likely to take us seriously. So let’s knock that off right now and commit to running businesses.

Michelle:             Your business can be small or your business can be huge, but it’s a business, right? And today we’re going to take seriously this idea of using recipes in a smart way and a safe way to help you grow that business. But thank you TayWhat your review definitely means the world to me. I love reading what you guys have to say and I would love if you would send your mailing address to support@healthcoachpower.com and just reference episode number 77 we’ve got a little gift for you. Thank you for that.

Michelle:             All right. Hey, so let’s get into this whole recipe thing and right now we are streaming live into our Facebook group, so I’m just going to bring up that on my screen here. So if you guys have questions as we go along, you can ask them in the comments if you’re here live and we will be fielding them as we go.

Michelle:             How many of you just tell me now if you’re here live or even if you’re listening later, you can shout it out. How many of you are already using recipes in some way, shape or form in your business? Just tell me, tell me in the comments what kind of successes you’ve had by or maybe not successes, maybe you found some pitfalls too by creating and sharing recipes. Okay. Way Back when, like I’m thinking about when I started my blog and how the recipes were becoming really popular. I was like, this is great. You know, people love to get new ideas. So I started doing like more with them. I would create recipe books, I would do these cooking challenges, anything to get people into the kitchen. And I remember that actually had a nanny back then, so that was awesome. She’d be out with my kids and I would cook like all day.

Michelle:             I would just be in the kitchen cooking all day long, trying variations on a recipe. And then if I got it right I’d like run outside. I had to time it to make sure that I finished before the sun went down. Right. So in the winter that becomes hard cause I had to get the natural light, take a picture of whatever I just made and then we’d eat it for dinner or you know, we feed them to my family and sometimes we had to eat the stuff that didn’t come out so good either. In fact one year I was just thinking about this. It was a healthy holidays thing I was doing and that was the first time my little guy ever had chocolate cause I was doing these like chocolate roasted chickpeas and I gave him one and he loved it. Just sucking on that little chickpea. It was the cutest.

Michelle:             So that’s just some stuff that I’ve done in the past. Let’s say hello to Ashley. Hello.

Ashley:                 Hi Guys. So excited to be here.

Michelle:             We’re so happy to have you. I think you’re going to be a great resource to help us brainstorm some more ideas for how health coaches can make use of recipes to grow our business. I mean obviously you work with that clean life, but you were a clinical nutritionist who did this stuff in your own practice, right?

Ashley:                 Yes, absolutely. I always tell people that my love story with that clean life happened so organically because I fell in love with the product first using it in my own practice. Um, and it’s just a total dream to be able to work on this team because like I said, I’m a huge, huge fan of everything that is going on. So if you guys are new to that clean life or you haven’t heard of us, we are a meal planning software for health professionals. So everything that involves recipes or meal plans or nutrition resources in your practice, getting that to your clients, we make that Super Fun and simple for you.

Michelle:             Yeah, and we’ll talk a little bit more about that later. Let’s right now like help us bullet point out some different ways that whether we’re creating the recipe ourselves or whatever, if we have our hands on some great recipes, what can we do with them in order to grow our business? And what do you see other professionals doing?

Ashley:                 Yeah, so there’s a lot of things. Basically if you are a health professional who’s offering nutrition advice or guidance to your clients, you need to be using recipes. You need to be giving them some kind of framework to apply all of this health advice that you’re giving them so they can actually start transforming their health and become a the band with an awesome testimonial to help you grow your business. One of the biggest ways that I’m seeing health coaches and nutritionists using recipes in their businesses are creating lead magnets. So you mentioned growing your email list or doubling your email list, whether you’re starting from scratch or you have huge goals. Offering recipes, recipe books, meal plans as a lead magnet is really attractive for people because food is something we’re all doing three to five times a day and it’s easy to make little tweaks.

Ashley:                 People are super motivated and it’s also exciting. So if you can create like a three day meal plan or a high protein breakfast recipe book, lead magnet, and use that to grow your email list, that’s a really, really good way. Another thing that I see a lot is free challenges, which I think of as a type of lead magnet. And for those people who are, maybe they’ve been growing their email list for a while and now they’re ready to like really, really make a big impact, they’ve got big goals with seeing that number go up. A free challenge can give you a quick injection of growth in terms of collecting leads because it’s got an official start date. You can get people all pumped up, people invite their friends and family members to join. So all of those people end up going on your email list as well.

Ashley:                 And in terms of growing your business, growing your lead list, that’s probably the best and fastest thing that you can do. So lead magnets and free challenges are huge, but there’s so many other ways. There’s group programs, right? There’s one on one client work and some professionals offer meal plans while other professionals only do recipe books or meal planning guides. And I know that a lot of health coaches are tuning in to this and it’s different depending on where you live, what you can and can’t offer. So the recipes are always a good thing to stick with, right? You can always put together a suggested list of recipes. It doesn’t have to be a detailed meal plan and you can turn that into your program, your one-on-one offerings. You could even turn it into like a subscription service or an online store where people are purchasing products. The Sky is really the limit.

Michelle:             Yeah. So many things that you can do and I’m glad you brought that up because as soon as you say meal plans, everybody’s ears perk up and go, oh, that’s out of scope for health coaching. And yes, it is out of scope to say to an individual, hi, this meal plan is for you. I want you to follow it. But depending what state you live in or what part of the world, you know, the rules can vary. Sometimes it’s okay to give out a suggested meal plan, especially if you’re working with a group and as a lead magnet. That’s pretty safe territory too. Again, like check with your lawyer, but you know as, but the lead magnet, it’s going out to have a good billion people. It’s not prescribed to any one individual. You know, that’s the difference usually between like is this something I can do as a health coach?

Michelle:             Is it something I’m showing as an example, you know, or is it something that’s more like prescribed? That’s where we would never want to go. But I love all those ideas that you shared and it reminded me of something that I did years ago in my practice. You know, when people do like a five day detox or whatever, sometimes it’s a 21 day detox. And in those cases often we will give out recipe books, meal plans, that kind of stuff. Well, I did something years ago that was like much easier for people because I don’t know, I, I, I got the sense that the detox thing can be too much for some groups, for some type of people. And I was really, at the time I was working with a lot of moms and I thought, you know what? Forget the like rules, it’s not going to be like you can’t eat this, you can’t eat that.

Michelle:             Let’s just get everybody in the kitchen. And I called it Winning at Kitchen. I don’t know if any of you guys like remember this, anybody listening, maybe some of you may have even participated and literally all it was every week was a new set of recipes for dinner and a plan, you know, and it, it planned to have like leftovers on Wednesday for the thing that you made on Monday and it just gave everybody something to work on and we all cooked together. So on like Monday if we made whatever, some eggplant dish or something you would hear this mom saying, well I substituted Zucchini cause I didn’t have eggplant. And someone else will say, well I put some, you know, steak on the side. But it was kind of fun cause we were all cooking together. But let me tell you, I only charged like, I don’t remember $35 or something very little for this program.

Michelle:             And we, it was like a couple weeks worth of meal plans and it took me hours like HOURS cause I had to come up with the recipes, I had to write them down and I had to test them. I had to make sure it was enough food. I had to take pictures, I had to assemble it all into a pdf and send it out to my group every week. So I was like on the hook to get it done. It was like way more work than it was worth financially for me. And that started to like tip me off to this like, ah, like is this a viable way for me to run my business even though everyone loved it. You know, you can like see where the problem was starting to come in there. The other thing that I want to put out to you and we’ll, we’ll get to the solution to all this in a second.

Michelle:             The other thing that I want to put out to you, like I mentioned on my blog for years, I’ve posted recipes, um, in the early days, years and years and years ago, you know, the Internet didn’t even, no one even understood the Internet yet. I certainly didn’t. I just would find a recipe that I really liked. There was one like Vegan Omnicom that I was like, this is a great recipe. I’m going to share that on my blog. And so, I did right until someone brought it to my attention that that is really like a messed-up thing to do because the author’s a Veganomnicon like that’s how they earn their living by like selling the recipes in this cookbook. I was like, oh I never thought of that before. Cause when you’re just a person, you share recipes with your next door neighbor, you loan them your cookbook, you do a photocopy, you don’t think twice about it. But as a business you really can’t be doing that. There’s like copyright issues. Is there anything that you want to say on that topic, Ashley?

Ashley:                 Yeah, that is absolutely huge. Well, first of all, I want to say that I feel your pain so much with how much time you have to invest into creating those resources for like a free challenge, taking the pictures, it’s overwhelming. And even if you’re not creating the recipes yourself. When I was in clinic, I remember I had it budgeted at one point where for every hour I would spend it with someone in clinic. I was budgeting three to four hours outside of our appointments. So yeah, you know, you can charge $150, $200 an hour in clinic, but when you realize that that’s for four hours, five hours of work, it doesn’t feel as good. Right? So when you are creating your own recipes, it’s a huge time investment. But then on the other hand, you can’t just start sharing recipes that have already been created because the terms of service for that cookbook or that food blog or wherever you’re getting that is probably not going to allow you to sell it.

Ashley:                 And there’s a big difference between sharing versus selling. So sharing a recipe online, linking to that original blog post or um, I mean with a cookbook you really can’t because you’re recreating it at that point and distributing it, which is not allowed. But when you’re including these resources in your programs, now you’re selling that. So if you’re putting that into a PDF document, sharing it with your audience that can get you in a lot of trouble and we do not want to mess around with that. It’s not helpful to clients. And it’s also not professional to give someone a bunch of links to recipes or I did the Pinterest board thing. I think a lot of health coaches and nutritionists have done that at some point where they give their clients a link to a Pinterest board. But none of that’s really helpful and it doesn’t make you as good as if you could just present your client with this beautiful PDF document pulled up, delicious looking food photos that actually has your logo on it. And that didn’t take you 10 plus hours to actually create.

Michelle:             Yeah, no kidding. Now, truth be told, I still will send a link to like my favorite recipe from this blog or whatever. Um, if to one of my clients, I definitely do that. But what I will never do is copy and paste something that someone else has written and put it into my own PDF or something that I am selling or even sharing. I mean it’s just messed up. I know just for myself, having spent so much time on creating my own recipes that if someone were to do that to me and forget if it’s legal or not, it’s just not ethical. So, it’s always a link to somebody’s website if you want to share their recipe. Okay. Just to like put that out there and, you will hear things like, oh, if you change three of the ingredients, then it’s your own recipe.

Michelle:             Like, cause anybody heard that? Have you ever heard that Ashley?

Ashley:                 I’ve heard that. Yeah. Yeah.

Michelle:             And I’m like, okay, yeah, sure. Like there are no new ideas on earth. If there’s like a green smoothie recipe. And I changed the ingredients from like, um, you know, one apple to like three quarters of an apple. Yeah. Again, it’s like an ethics issue, you know, and so I just want to encourage everyone to not skirt around that you can always be inspired by a recipe, but I say you need to like do a lot of work on it. You’re changing the rest of the ingredients of the recipe in a significant way. Adding, removing, changing, you’re changing the, the name of the recipe, the format of the recipe. Like maybe it was a recipe for cookies, but you’re going to make bars, you know, so by the time you’re done, it should be unrecognizable.

Michelle:             And all of that does take a lot of work. So we’re going to, again, we’ll talk more, you know, as we go along about That Clean Life, but you may have heard me talk about this service before you guys, cause it just started to solve all of these problems for me. They have thought of everything. Um, if you want to just check it out right now, by the way, you can go to https://healthcoachpower.com/tcl which stands for that clean life.

Michelle:             Okay. But here’s a question that came in. This came from Em and she said, I wonder with so many cooking accounts and so many blogs, if it’s worth my time to create and share recipes?

Ashley:                 That’s a great question. Um, I think it depends on what your end goal is, right? Do you want to be a recipe developer? Some people do want to be recipe developers and that’s what they prefer to do. Some people would rather work with clients and help transform people’s health for a living. And some of those people feel really bad that they’re not also total pros at recipe development. But recipe development is not this easy thing. It involves a lot. You have to test recipes. Usually multiple times you have to have some pretty significant culinary knowledge to start with, to even think about where a recipe is going to start from. You know, you can only get so much inspiration from food blogs before, like you mentioned, you’re just ripping off other people’s ideas and then even if you have created this beautiful recipe that tastes really great, now you have to write it out in a standardized format, right?

Ashley:                 Because writing recipes, I went to culinary school so I learned the proper way to write a recipe and it’s really complicated. Like the ingredients have to be listed in a certain way and um, the time, the servings, the ingredients, the directions, then there’s recipe notes with recommended swaps and stuff. So now you’ve spent time writing the recipe out. You’re also going to need to take a gorgeous photo of that recipe because that’s what gets people excited to try a recipe. I don’t know about you, Michelle, but actually Veganomicon was one of the first cookbooks I bought and it was before the trend of every recipe having a photo. And I would never make anything from that book that didn’t have the photo in like the center section.

Michelle:             Yeah. They only had the color pages in the center, I think.

Ashley:                 Yeah, and I would only make those recipes because I’m not interested in trying a recipe just based on a bunch of texts on a page and your clients feel the same way, right? Your clients want a tantalizing food photo that’s going to get them excited so you have to take a picture and then on top of that, so we tested the recipe, we wrote it out, we took a photo. Now we have to do graphic design to put all of that into an appealing document for your client. So for recipe development, is it worth it? I don’t think that for the average health coach or nutritionist it is worth it unless your end goal is to be a recipe developer. That’s just a whole lot of time invested when you can only charge, you know, a certain amount to get back for that time when you’re creating meal plans and recipes and stuff specifically for clients and not for a blog or a cookbook

Michelle:             For real. You know when I saw that question I thought of it. I totally agree with everything you just said. And I thought of it from the other perspective of just like, there are so many resources for recipes. Why do clients need to get it from us? Like is it worth my time? Is it something that I should even be doing as a health coach? And I thought, you know, like I was just talking to a friend the other day who drives an hour to get his hair cut with this one woman. You know, even though it’s he doesn’t live in that town anymore. And I’m like, come on, it’s a guy’s haircut. Like how hard can it be? You can get a haircut anywhere, but you know, when people find somebody that they trust, they want to get their stuff from that person, their haircut, whatever. There are recipes and I know that my clientele is like, Michelle, I love your recipes.

Michelle:             They’re not just referring to the ones that I’ve developed myself. They’re referring to the ones that I might send them a link to are the ones that I’m giving them in a PDF format. If I’m using That Clean Life, they’re referring to those because I picked certain recipes, like I will never give my client a recipe that 40 ingredients and I’m never going to give them a recipe that takes more than like 35 minutes to make. So when they go online or they look in a cookbook, they get very, very overwhelmed. Some, a lot of food blogs, you know, they might go to and they’re just like, oh, it’s too much to sift through. But when they get a recipe from me, they know it’s been vetted by me and I think there’s a lot of value in that. So, um, I would say is it worth your time to share recipes? Yes. If you have like, and I, for recipes you have a feel for what makes a good recipe for your client, is it worth your time to create them? No, not necessarily.

Ashley:                 Totally. I also really like what you said and I think that one of the biggest keys that I learned in practice is that what people are paying for is for you to make it easy. Like anything you’re teaching to your clients. They could find on Google if they were really committed, the information is out there, but they don’t want to do all that research. They don’t want to spend all the hours making their own plan. They just want you to tell them which recipes are good, which recipes are actually worth buying and spending time, um, turning those ingredients into the finished recipe. It’s really the plan, the framework that people are paying for. And if you want your clients to succeed as somebody who’s giving any type of nutrition advice, recipes have to be a part of that.

Michelle:             I think it’s super helpful. Super Helpful. Now, I mean we could go on and on about like the features of That Clean Life. Um, I think we’ve already talked a lot about like how you guys take away the pain in the neck. That is recipe development and we are basically able to access these recipes to use so that our clients, could you just say a little bit more about how the platform actually works? Like what is it when I sign up, like why is this so useful?

Ashley:                 Totally. So one thing that I didn’t mention but that is super relevant is that we have an in house team of professional recipe developers. So you never have to worry about recipe development again. We have a database that’s like way over a thousand recipes now and we add new recipes every single week. And so we’re taking care of all of that for you. When you share the recipes with your clients, they’re coming out in a pdf that has your logo added to it, your website, your credentials, your entire branding. So now we’ve eliminated the need for like a graphic designer as well as a recipe developer with so many recipes you want to make sure that you’re getting the right ones for your clients. And I’m sure everyone here today has different niches and even different health philosophies. I’m sure there’s some people who work specifically with Keto and there’s other people who work specifically with Vegan.

Ashley:                 So, making it easy to find the right recipe for the job is something that we take really seriously. So we have an awesome search feature that lets you in just a couple of clicks, a couple of seconds, pull out the exact recipe that is needed for your clients or your program by specifying which ingredients to exclude or which ingredients to include or which macro is you’re looking for in that meal. So that for me clinically is probably the biggest time-saver as being able to find the exact recipe for the job or for the program or whatever it is that I’m creating. And then also tons of options in terms of how your client gets that. So for those of you who are comfortable with creating actual meal plans, you can turn it into a meal plan for those who that’s out of scope for them or they just don’t like creating meal plans.

Ashley:                 You can create a recipe book, you could send someone a single recipe, you can create a meal planning guide, which is like a whole set of recipes with a blank meal planning template so that your clients can make their own meal plans using recipes that you’re recommending for them based on their specific needs. So really taking that time, you know I mentioned at the beginning that I was spending three to four hours on meal planning and whatnot outside of a visit with somebody using that clean life, took that time down to an hour or less for me, which turned that amount that I was charging for my consultation into actually what I was making per hour and not what I was making for 4 plus hours.

Michelle:             Yeah, no kidding. No kidding. I was just thinking that a huge success for me was first with my private clients because I’ll get, no, I do all my work over the phone. So I’m like, I’ll get up the phone and then I’m like, okay, Oh I promised this person breakfast recipes. Now I got to go search online for, oh, but they’re allergic to this. So this recipe has that, you know, whatever. And with that clean life, it was so much easier cause boom, boom, boom. I just input what I needed and then I could just say, oh here you go. Here’s some recipes based on what we talked about today. And I think because coaching is so nebulous in a way, like if you try to explain health coaching to someone, it’s hard. You know what, we’re going to talk, we’re going to work towards your goals.

Michelle:             You know, sometimes it’s hard, it’s not tangible. But if you can give somebody like a, a thing, you know, which these, these meal plans or these recipe books become, I think even though it’s silly, it’s just a couple of recipes, you know, but it’s not just a couple of recipes. Uh, they feel like they’ve received something tangible from you and it increases the perceived value of your services I think tremendously versus it just being a conversation. Even though we all know the conversation is also very, very valuable. So that was a big one for me. Um, the other was when I went ahead and did a group program, you know, kind of similar to what I had previously been doing with winning at kitchen. I ran a group program where again, needed recipes, needed a sample meal plan and what would have taken me like literally a week to pull together and do the math and make a shopping list. Oh, how much olive oil they going to need for the whole week. Let me add up the tablespoons. Oh my God. Like, no, you know, again, a couple of minutes on That Clean Life and it was just done for me. The shopping list is tremendous. So those have been like

Michelle:             big successes in my own business. I wondered if you know, of any users are a nutritionist or who, whomever is using that clean life that has had like a big win in their business because of it?

Ashley:                 Yeah, I mean, I’m the customer successfully with that clean life. So my job is amazing because I get to coach our members and hear their story. So I know all the wins and there are way more than I could possibly share in the time that we have. But one story that I really love, um, I was actually earlier today just on Facebook live and I invited our member, Katie Pangborn. She’s a nutritionist and she did the coolest thing, so she started out, when she signed up for that clean life. It was a year ago this week, which is why we had her on and she had no email list. She’d been a clinical nutritionist for five years, but she was working at someone else’s clinic and they were just funneling her clients.

Ashley:                 She was doing the work, she didn’t have her own business at all. So she was starting out with no email list, no social media. She didn’t even have her own website, nothing. And within three weeks what she did was she created a lead magnet and she promoted that for two weeks and then she turned that lead magnet, which was a five day dinner meal plan into a free challenge. So she invited people to join a five day free challenge, set up a Facebook group. Everyone was doing it together exactly like you said, Michelle. So they get that group dynamic. People are making substitutions, people are showing pictures of how they’re swapping out ingredients to make the recipes friendly for their children. Super Fun. And at the end of that five day free challenge, she invited everyone who had signed up into her first ever group program.

Ashley:                 So she’s amazing and she shared some numbers with us so she had zero people on her email list when she started at the end of the two week promotion period of her lead magnet. And I’m talking basic promotion like she was on Instagram, she was sharing on Facebook with her friends and family. She got 75 people to sign up to her email list of those 75, 50 signed up for her free challenge and then of those 59 of them purchased her six week program for $250 at the end of the challenge. So within three weeks Katie was able to bring in a nice little chunk of money for her first ever group program paid for That Clean Life paid for all of the time that she had spent creating the resources, running the program. And since then she has reused those that group program multiple times.

Ashley:                 So now it’s a lot of time that she put in up front, but she can just reuse it over and over and over again, which I just think is so inspiring because from zero to that in only three weeks, less than a month, oh my gosh. Like took me so much longer to figure that out for myself. And another cool one, which is more personal, was um, I was in practice for several years working one on one with clients and in my clinic was like, well, um, I was seeing five to eight clients a day completely burnt out, totally exhausted. And still when I looked at my clinic rent and my cost of doing business, thinking like, oh my God, is this as good as it gets? Because I really thought that it was going to be more than this. When I discovered That Clean Lay, I actually felt like it freed up enough time for me to run my first group program. So I created my first group program. I launched it to my email list, which was I think like 1500 to 2000 people at the time. And I got 36 signups for my first group program and I charged a $180 for that, which don’t even get me started on how undercharging I was

Michelle:             Still ,like that’s a good chunk of change to put in your pocket for you first try.

Michelle:             Exactly and that was like $6,500 on top of my fully booked clinic schedule. So that made a huge difference in allowing me to scale my business and also not be afraid to like go on vacation or take time off or something like that and know that I could still have revenue coming in.

Michelle:             That is a wonderful thing. Well I’m so glad that you were able to join us today, Ashley, thank you for being here.

Ashley:                 Thank you so much for having me, Michelle. This was awesome.

Michelle:             I want to reiterate to everybody that if you’re interested in checking it out, you can go to healthcoachpower.com/tcl and if you end up signing up or you think it’s going to work for your business, we have like a super special bonus for you. Can you just briefly tell everybody about it?

Ashley:                 Yeah, so we have our nutrition business growth accelerator course. It is a three week email course. We’re going to walk you through everything that we taught to Katie to help her use that exact format of lead magnet free challenge group program. So wherever you are at in your business, we are going to help you implement That Clean Life so that ideally within three weeks you have made back every penny that you spent on the software and then some.

Michelle:             Awesome. That’s great and that’s available to you guys anytime. So if you’re listening to this podcast like this week, great. If you’re listening to it like a month, two months, a year from now, take us up on the offer. Go to healthcoachpower.com/tcl and then if you sign up, just email those guys and they will hook you up with the bonus. That’s it for today. Keep on asking great questions in the group, everybody. Next week we will be back based on a question that keeps coming up. We’re going to be talking about Facebook groups. That’s right. I will see you then. Take care.

Ashley:                 Bye guys.