I know how hard you've worked to complete your health coach certification and how excited you are to finally help others live their best lives.
(The world needs more people like us.)
But they taught you how to coach – not how to get clients.
Find a decent paying job working for someone else? Gah. Good luck. Those are rare.
If you want to change lives...you’ve got to find your own clients.
And that’s where most new coaches hit the wall.
You're staring at your laptop wondering, “Wait, how do I actually get paying clients?”
Been there. Fully melted down there.
When I first started out (back in 2009), I was doing everything – and I mean everything.
Workshops, blogging, handing out flyers, farmer’s markets, pantry clean-outs, “networking” with anyone who made eye contact…
I was busy, but barely profitable.
And behind the scenes? Burned out, anxious, and feeling like maybe I’d made a huge mistake.
I didn’t leave my steady corporate job just to feel more exhausted and broke.
You probably didn’t either.
So I stopped trying to do everything and started focusing on what actually worked.
No more chasing every idea.
No more posting and praying.
No more undercharging just to “get experience.”
I built a simple, repeatable system to find health coaching clients. And it worked.
For me, for the coaches I mentored, and eventually... for thousands of others around the world.
Since then I’ve:
- Built a coaching business that fits my life (and funds things like a recent vacation with my kids to London
) - Helped thousands of health coaches turn their passion into paying work
- Partnered with schools like IIN and tools like Practice Better
- Created one of the longest-running, most active health coaching communities online
But listen, this isn’t about me.
If you're here reading this, you’ve got that same fire.
You’re ready to do the work. You just need someone to show you how.
If you’re nodding along, let’s do this together.
Thousands of health coaches on 6 continents have used my advice to make a living while changing lives:
"I followed your steps. It was laid out for me. It was very simple but scary and I did it anyway. About a year later, I left my other job to coach full time. Every day I am like, I can't believe this is my life. I really can't."
"As an older coach, someday I'm going to want to travel a little more or semi-retire...Michelle helped me actually start the dream."
"These calls have built my confidence in who I am in my business and also taught me so much about marketing and business without losing the personal touch and passion I have for what I do!"
"Health coaching school taught us a lot about how to become a good coach…very little about how to run a business. This was not a hobby for me, it was definitely going to be a business! You can launch yourself and have all these different streams of income? It was something that I had never really considered before."
But I’ve also been doing this long enough to know that one-size-fits-all approaches don’t work.
No matter what others tell you, there is no one-size-fits-all for building a successful health coaching practice.
And the reason for this is simple: we’ve all got different things to work with.
It’s a huuuuuuge difference if you’ve just graduated from health coaching school with nothing but your certification…
Or if you’re struggling to find time for yourself and your family because you’ve maxed out on 1:1 private clients.Â
Likewise, finding clients on Instagram is a breeze when you enjoy being on social media in general…but it can feel like a chore when you don’t.
That’s why I created a system that meets you where you are and grows your practice with strategies that align with your values and personality.
Curious to learn what I think you should focus on next?
Sign up for my free, personalized training and let’s help you find your next round of clients.
(It’s brand new…and, in my slightly biased opinion, it’s awesome!)
"My business started at zero. I was like, I need help. I just didn’t know the business of coaching. I got out of my own way, joined Michelle’s program and in about 3 months, I had a full client roster with 2500+ names on my mailing list."
"I’ve been able to earn back my Fast Track investment in just 30 days. I’m so glad I did this. If I had poked and pecked around the internet trying to figure out how to do it myself I would not be this far. I’ve been so blessed to do this."
